Hi there, we are Studio Soren

Product design that grows revenue

Kindred → Non-profit 20% longer cognitive baseline Mind's graduate onboarding → Charity 82% Increased retention BT's digital checkout → Commercial 3.5x Increased conversion Optaro: digital storytelling for the AI-native & strategic decision space → AI · Supply chain 4 wks Brief to launch EE Retail Kiosk Experience → Commercial £2.3M Investment saved The CareLink App → Commercial 1.8M Vulnerable customers impacted KEYS Community → Commercial 200% Increase in LinkedIn followers

We help ambitious businesses design, build and scale digital products. Led by the designer behind £3.93M revenue realised at BT and £4.3M profit impact at EE.

Learn about us

Trusted by household names and the teams building what comes next

Startups and scale-ups, charities, telecoms and household-name brands. Same studio, same pace, scoped to whatever each of them already had in place.

Selected work

Explore our case studies

Optaro: digital storytelling for the AI-native & strategic decision space
Optaro: digital storytelling for the AI-native & strategic decision space →
AI · Supply chain
BrightBridge Connect: getting a design system ready for AI-assisted development
BrightBridge Connect: getting a design system ready for AI-assisted development →
Design systems · AI
BT's digital checkout
BT's digital checkout →
Commercial
Mind's graduate onboarding
Mind's graduate onboarding →
Charity
KEYS Community
KEYS Community →
Commercial
The CareLink App
The CareLink App →
Commercial
EE Retail Kiosk Experience
EE Retail Kiosk Experience →
Commercial
Kindred
Kindred →
Non-profit
Optaro: digital storytelling for the AI-native & strategic decision space
Optaro: digital storytelling for the AI-native & strategic decision space ↗

Logo, guidelines, launch film and website for an AI decision platform.

Read case study →
4 wks Brief to launch
BrightBridge Connect: getting a design system ready for AI-assisted development
BrightBridge Connect: getting a design system ready for AI-assisted development →
Design systems · AI
BT's digital checkout
BT's digital checkout →
Commercial
Mind's graduate onboarding
Mind's graduate onboarding →
Charity
KEYS Community
KEYS Community →
Commercial
The CareLink App
The CareLink App →
Commercial
EE Retail Kiosk Experience
EE Retail Kiosk Experience →
Commercial
Kindred
Kindred →
Non-profit
Optaro: digital storytelling for the AI-native & strategic decision space
Optaro: digital storytelling for the AI-native & strategic decision space →
AI · Supply chain
BrightBridge Connect: getting a design system ready for AI-assisted development
BrightBridge Connect: getting a design system ready for AI-assisted development →
Design systems · AI
BT's digital checkout
BT's digital checkout →
Commercial
Mind's graduate onboarding
Mind's graduate onboarding →
Charity
KEYS Community
KEYS Community →
Commercial
The CareLink App
The CareLink App →
Commercial
EE Retail Kiosk Experience
EE Retail Kiosk Experience →
Commercial
Kindred
Kindred →
Non-profit

A pre-raise startup needed a brand investors would take seriously. We took it from blank page to launch in four weeks.

View all case studies →

Our services

We offer a range of strategic services to drive targeted value for our clients and customers

Why Studio Soren?

We combine the personal touch of a freelancer with the resources of an agency

All with an unwavering focus on measurable commercial outcomes.

Freelancers
Studio Soren
Traditional Agencies
Team Expertise
✕Solo specialist
✓Curated collective of experts
✓Large teams
Personal Attention
✓Direct access to designer
✓Project lead & dedicated comms channel
✕Account managers only
Social Impact Focus
✕Case by case
✓100% mission-driven
✕CSR often an afterthought
Scalability
✕Limited capacity
✓Flexible team scaling
✓High capacity
Cost Efficiency
✓Budget-friendly
✓Value & impact optimised pricing
✕Premium overhead
Strategic Partnership
✕Project-based
✓Long-term collaboration
✕Depends on contract
Emerging Tech (AI & Agentic Systems)
✕Rare expertise
✓Specialised innovation
✕Expensive add-on
Non-Profit Understanding
✕Variable experience
✓Sector specialist
✕Corporate-focused

Hear from our partners

Organisations we have partnered with to create meaningful change

★★★★★ Google review

"Human-Centered Design Excellence"

With Suraj, you get more than just design. His ability to solve problems by putting the customer at the centre of the experience is second to none. He is a great person to work with and I couldn't recommend him more highly!

Matt Hymers

Matt Hymers

Connected Fanatics

★★★★★ Google review

"Highly recommend!"

Their guidance is vital; don't be fooled, AI agents require expert setup. Thanks to Suraj, James, and Raj, we now have a robust system to elevate our services. Highly recommend!

Nick Regnier

Nick Regnier

Managing Director @ Cledor Limited

★★★★★ Google review

"They really helped me think about my customer journey"

I received a great brand design and coaching service from Studio Soren. They really helped me think about my customer journey and how to position my services. I thoroughly recommend them.

Dr Russell Sutherland

Dr Russell Sutherland

Director @ Variantt

★★★★★ Google review

"The Studio's design leadership delivers real results"

Studio Soren's team mobilisation helped our digital channels and boosted engagement. Suraj's leadership delivers real results. I highly recommend them for any non-profit organisation!

Eric Law

Eric Law

Chair @ The Jiu Jitsu Foundation

★★★★★ Google review

"A rare ability to quickly understand complexity"

As a PM at BT, I worked with Suraj on future vision. He translates complex business and customer needs into high-end, thoughtful design. Strategic and collaborative, I recommend Suraj and his design consultancy for impactful work.

Anisha L

Anisha L

Lloyds Banking Group

★★★★★ Google review

"A conscientious, top-tier partner!"

He helped me overcome entrepreneurial paralysis with a patient, meticulous approach. His active listening and thorough analysis have given me newfound confidence. A conscientious, top-tier partner!

Thomas Simmonds

Thomas Simmonds

Founder @ The Recovery Room

★★★★★ Google review

"Expert Mentorship & Flawless Craft"

I've used Studio Soren for multiple ventures and will again. Their craftsmanship is next-level, and their dedication to coaching for the best business outcome is surreal. I recommend their services 100 times over!

C

Callum Dixon

Art Director

★★★★★ Google review

"Strategic Design & Product Excellence"

Studio Soren combines sharp product thinking with elite design. They are user-centered, fastidious, and deliver practical solutions that actually ship. For strategic insight and creative discipline, I highly recommend them!

T

Tom Hirst

Front-end Developer

★★★★★ Google review

"I've worked with Suraj for years; he's incredible."

His storyboarding and unique problem-solving go above and beyond. He inspires teams and builds communities that enhance every project. A truly legendary creative partner!

A

Anna Coughlan

Meta

★★★★★ Google review

"Practical Strategic Guidance"

Suraj provides an incredible mentoring experience. His guidance is practical, insightful, and perfectly tailored to my specific career stage. I highly recommend his coaching for any designer!

V

Victor Barreto

Senior Designer @ Superside

★★★★★ Google review

"Creative & Timely Problem Solving"

Working with Studio Soren was a great experience. Their creativity and problem-solving skills are top-notch and truly impressive. I especially appreciated that all deliverables were completed on time. Highly recommended!

A

Adetola Adetula

KEYS Community

★★★★★ Google review

"Learning with Suraj was hugely insightful"

J

Jesutofunmi Oluwatosin

KEYS Community

Free resource

The Digital Storytelling Playbook

Our actionable framework for turning complex social data into clear, human stories that inspire action, free to download.

Get the free playbook →